TASK 1 - INFORMATION & WAYFINDING // CAMPUS SHOPPING

This project was for a retail centre called 'Campus Shopping' in the Nydalen Campus in a new state of art building in Norway business school. The design and letterform of the signs take the form similar to digital car parking signs (showing customers how many spaces there are left in the car parks around the city.) The use of this typeface gives the signs a digital, new, technological and innovative feel to the shopping centre. This is what initially caught my eye bout the project.